Commonwealth Funds Releases Ad Campaign to Inform New Yorkers, ‘You Can Have Medicaid and A Job, Too’
The Commonwealth Fund this month released print and radio ads in New York City that convey the message, "Leaving welfare behind doesn't have to mean leaving your health coverage behind, too." The ads, which will run in both Spanish and English through June, are designed to alert New Yorkers who are exiting welfare that they can still be eligible for Medicaid. "The goal of this public education campaign is to ensure that everyone moving from welfare to work keeps their connection to the health care system and increases their chance for a successful transition," Commonwealth Fund President Karen Davis said, adding, "This is an important public-private partnership to get more eligible New Yorkers enrolled in the Medicaid program and keep them enrolled" (Commonwealth Fund release, 5/2). To view the ads, click here.
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